Ever wonder what it takes to be an Olympic athlete?

Many people don’t know this, but the Olympics are for amateur athletes, meaning they don’t make a living doing the sport that they love (at least that’s the idea). As a result, Olympic hopefuls like Para Alpine Skier Sam Danniels are dependent on funding to be able to compete in the world arena and bring home the gold. The cost for the training, coaching, equipment and facilities that are necessary to nurture our Canadian talent is staggering and although the government does chip in, it is money from sponsors and everyday people like you and me that make the difference.

In preparation for the Vancouver Winter Olympics, Own The Podium 2010 encourages all Canadians and anyone who believes in the spirit of the Games to get involved in building strong athletes. And with the new theme song “Believe” by Rock Star: INXS runner-up Suzie McNeil, they are well on their way.

All the proceeds from the online sale of Suzie’s song go straight to the athletes, bringing them closer to achieving the ultimate goal of Olympic gold. To show your support, download “Believe” by clicking here.